"A household located in north London seeks an remarkable and experienced tutor to guide their most junior child on his initial journey to turning into an British gentleman."
Upon seeing this post, you might naturally miss the term "first-steps" as mere an expression.
But, it might be the crucial element of this unusual employment listing, as it aims to hire a tutor for a infant.
Hundreds of responses have already been sent in since the unidentified family advertised their search for the £180k-a-year tutor, who has to be "someone very special".
Over the last few weeks, the listing has attracted notice across the media, with many asking why?
Forward-Thinking Method
The CEO, head and founder of a global tutoring firm, which is helping the family in their search, stated that notwithstanding initial skepticism, he found the plan "forward-looking", and "advanced".
When he met the family, he said they understood the unconventional nature of their request, and how early in age their son is.
Nevertheless, they explained that they "were unwilling to delay any longer" to engage a tutor, as they had waited until their elder sibling was five, and by that point "cultural bias had already taken hold".
But what does the family refer to by "cultural leaning"?
It's "all-encompassing", he responded. "The manner you eat, the manner you speak".
He explained the firstborn had absorbed "extremely delicate, non-verbal cues" from the family, and had adopted their cultural ways. The family explained to Adam they wished to avoid the same situation to recur with their new baby.
The strategy: To engage a UK tutor, who must speak with Received Pronunciation, to influence the baby right from the beginning.
Natural Absorption
"Much of the development at the start here is rather osmotic," stated the expert.
It's by means of this osmosis that the family are hoping the child will adopt the English characteristics they wish to cultivate.
The consultant said the tutor needed to be someone who studied at "the right kinds of schools – the same kinds of schools as the family plan to send their son to".
"The instructor must be the right kind of person, they'll be doing things they may not realize they're doing, simply by nature," he said.
Money No Object
The family explained to Adam the selected educator should ideally also have familiarity of or enthusiasm in horse riding, winter sports, artistic pursuits and instrumental training so as to influence the child in a wide range of passions.
Additionally though, he said the family wanted the tutor to sign up the child on a variety of classes so the child would be "pony-riding and learning an instrument by the time they are around three years old".
In the family's perspective, assisting their son grow into a "English gentleman" will lead to accomplishment and provide access.
"Considering the pros and cons of that, because it's certainly a social class indicator," he adds.
However, despite all this tutelage in "UK identity", could the child pick up so-called cultural bias from the international family he lives with anyway?
"Absolutely", replied Adam. "They know this might not succeed, but they've simply adopted the attitude of, 'we should try and we'll proceed as early as we can', because the cost of it is not relevant," he explained.
Overly Optimistic
There are some in the private teaching field who share those doubts.
Another CEO, chief executive of Blue Education, who supplies individual instructors, commented that "the process of embracing two identities, or in fact, discovering oneself, is something that must be experienced personally, not manufactured."
He noted that he had relocated from China to the UK at the period of seven, and had been educated knowing and living dual heritages. He progressed to learn at Cambridge University.
"The idea that one individual can act as a embodiment of UK identity, a person who can in some way transplant the characteristics of a UK sophisticate to a one-year-old child, strikes me as optimistic and unrealistic," he wrote.
"From my perspective, engaging a typically English tutor from infancy will not automatically achieve the result they desire.
"I never had that kind of mentor, and yet I have been fortunate enough to enjoy several of the experiences they desire for their son."
He added: "The truth is, self-identity can not be imposed from the outside influences; it must be selected, and it must come from within."
Acquiring Englishness
Naturally, Britishness is something the CEO believes can be instructed – and sold.
"I believe the reality that the international society views us in this light is something that we should be cherishing|valuing|appreciating
